Transform your business from within.
Helping You Unlock Your Team’s Potential by Understanding the ‘Why’ Behind the ‘How’
I am a strategic disrupter.
A Better Way seeker.
An Enneagram 8 with a 9 wing.
A Kolbe 6-4-8-2.
And I’m obsessed with how people actually work using a diagnostic, strategic approach.
Even if you don’t know what all that means—I use powerful frameworks to reveal how people are wired: how they lead, communicate, make decisions, and collaborate. These insights help me cut through surface-level noise and get to the root of what’s really holding teams back.
If you’re looking for someone to smooth things over or give you yet another communication or leadership trick, I’m not your coach.
But if you’re ready to say the real things, solve the actual problems, and move forward with more trust and clarity than ever before — I’m exactly who you’ve been looking for.
Success begins when you realize what’s really driving team decisions and actions.
The Work I Do (And What We Untangle Together)
When a team brings me in, it’s usually because things look “fine” from the outside—but inside, something feels off.
Maybe people aren’t really communicating—they’re just reacting.
Maybe roles are a little fuzzy, and accountability feels unclear.
Maybe leadership is happening in pockets, but not consistently across the board.
Maybe there’s just a quiet sense of misalignment that no one has quite put their finger on yet.
That’s where I do my best work.
I help teams slow down enough to get real about what’s working—and what’s quietly unraveling beneath the surface. I help leaders listen better, communicate more clearly, and lead in a way that actually inspires follow-through.
I bring in frameworks like WHY.os and mindset work to give people language for how they’re wired—and tools to shift the way they collaborate and lead. From there, we rebuild trust, clarity, and shared direction.
This isn’t about calling people out. It’s about calling people forward—into a more honest, aligned, and sustainable way of working together.
Confidence, clarity & internal leadership
From Courtrooms to Conversations That Actually Matter
Before I became a coach, I spent nearly two decades as a federal criminal defense attorney. I lived in a world of high stakes, constant pressure, and intense communication—where what you said and how you said it could literally change someone’s life.
What I didn’t know at the time was that I was learning how to read between the lines. How to spot the real issue behind the presented one. How to listen for what wasn’t being said. And—maybe most importantly—how to sit with complexity without rushing to fix it too fast.
Those same skills are what I bring into every room I coach in today.
Because here’s what I’ve seen, again and again:
It’s rarely about the project management system.
It’s not just about the missed deadlines or fuzzy goals.
It’s about communication that’s fraying underneath the surface.
It’s about leaders who care, but don’t know how to lead humans—only numbers.
It’s about people showing up to work every day wondering if they even matter, or if anyone else around them is actually moving in the same direction.
That’s where I come in — to create alignment and right momentum.
The Official Stuff
Linda M. Perry is a leadership and team coach, mindset strategist, and certified WHY.os Coach who helps teams move from misalignment to momentum. With nearly two decades of experience as a federal criminal defense attorney, Linda brings a rare combination of strategic clarity, grounded intuition, and fearless honesty to her work with organizations.
She is known for helping teams and leaders have the real conversations that unlock trust, improve communication, and drive better performance—without adding complexity or fluff. Her approach integrates mindset coaching, strategy, and diagnostic frameworks like WHY.os, which she uses to help teams understand how they’re wired and where they get stuck.
Linda is certified through the Ford Institute and the Levin Life Coach Academy, and holds a WHY.os Certification from the WHY Institute. She draws on tools like the Enneagram, Kolbe Index, and strategic planning models to help clients uncover what’s beneath the surface, align with their strengths, and create cultures that work better—together.
When she’s not coaching teams, Linda is sharing her insights through her Substack This Human Journey, speaking to audiences about truth-telling in leadership, and dreaming up soulful retreats that blend reflection, community, and purpose.
The Official Stuff
Linda M. Perry is a leadership and team coach, mindset strategist, and certified WHY.os Coach who helps teams move from misalignment to momentum. With nearly two decades of experience as a federal criminal defense attorney, Linda brings a rare combination of strategic clarity, grounded intuition, and fearless honesty to her work with organizations.
She is known for helping teams and leaders have the real conversations that unlock trust, improve communication, and drive better performance—without adding complexity or fluff. Her approach integrates mindset coaching, strategy, and diagnostic frameworks like WHY.os, which she uses to help teams understand how they’re wired and where they get stuck.
Linda is certified through the Ford Institute and the Levin Life Coach Academy, and holds a WHY.os Certification from the WHY Institute. She draws on tools like the Enneagram, Kolbe Index, and strategic planning models to help clients uncover what’s beneath the surface, align with their strengths, and create cultures that work better—together.
When she’s not coaching teams, Linda is sharing her insights through her Substack This Human Journey, speaking to audiences about truth-telling in leadership, and dreaming up soulful retreats that blend reflection, community, and purpose.
The Official Stuff
Linda M. Perry is a leadership and team coach, mindset strategist, and certified WHY.os Coach who helps teams move from misalignment to momentum. With nearly two decades of experience as a federal criminal defense attorney, Linda brings a rare combination of strategic clarity, grounded intuition, and fearless honesty to her work with organizations.
She is known for helping teams and leaders have the real conversations that unlock trust, improve communication, and drive better performance—without adding complexity or fluff. Her approach integrates mindset coaching, strategy, and diagnostic frameworks like WHY.os, which she uses to help teams understand how they’re wired and where they get stuck.
Linda is certified through the Ford Institute and the Levin Life Coach Academy, and holds a WHY.os Certification from the WHY Institute. She draws on tools like the Enneagram, Kolbe Index, and strategic planning models to help clients uncover what’s beneath the surface, align with their strengths, and create cultures that work better—together.
When she’s not coaching teams, Linda is sharing her insights through her Substack This Human Journey, speaking to audiences about truth-telling in leadership, and dreaming up soulful retreats that blend reflection, community, and purpose.
I spent 17 years as a federal criminal defense attorney (which I did love) in Chicago, and decided to pursue coaching and business strategy after witnessing how much it changed my life and helped me find greater success.
With certifications from the esteemed Ford Institute, established by best selling author and teacher Debbie Ford, and from the Levin Life Coach Academy, where I teach as the lead business instructor showing life coaches how to build a profitable life coach business – my passion is helping people crack their own personal success code!
I currently live in the mountains of Colorado with my husband, dog and kids (when they’re home). I love skiing, road biking, hiking and in case you’re wondering . . .deep dish Chicago pizza is the best (Lou Malnati’s).
To hear more about my stories, tune in to the Mindset First Podcast where I share my mindset recovery, interview business owners and yes – talk about how to crack the success code!